British omni-channel online 7BALL CC casino and sportsbetting technologies developer, SBTech, has reportedly announced the signing of an agreement that is to see it power new retail and mobile-friendly online sportsbook offerings from the Oregon State Lottery.
Looming launch:
According to a recent report, the Oregon State Lottery hopes to begin offering a range of online sportsbetting services as early as September utilizing a turnkey solution from SBTech alongside odds supplied by the London-based innovator.
June jubilation:
The signing of the deal with the Oregon State Lottery comes only days after SBTech unveiled an extension to its decade-long alliance with the ComeOn! subsidiary of Swedish iGaming operator Cherry AB. This agreement is to see the firm continue to supply its sports wagering products to domains including SunnyPlayer.com, ComeOn.com and SveaCasino.com as well as to the recently-launched sites at Snabbare.com and Hajper.com.
Retail successor:
CalvinAyre.com reported that SBTech has previously won 
consent from authorities in the sportsbetting-friendly states of Mississippi, New Jersey and Pennsylvania and is now additionally hoping to help the Oregon State Lottery roll out a range of in-store sports wagering kiosks as soon as the first quarter of next year.
Reportedly read a statement from the Oregon State Lottery…
“We’re excited about sportsbetting in general because it allows us to generate additional revenues for state programs without asking players of our current games to play or wager more.”
Ferocious fight:
The Oregonian newspaper used a June 3 report to explain that SBTech won the contract with the Oregon State Lottery only after overcoming ardent competition from the likes of Playtech and Scientific Games Corporation. It purportedly moreover detailed that lottery officials in Oregon are expecting to see their coming mobile-friendly sportsbetting operation chalk up total revenues of up to $330 million during its first twelve months with this annual p expected to rise to approximately $680 million by 2023.
